Federation Council thanks Tourism Stakeholders for networking session
Published on 26 August 2025
Federation Council extends its thanks to all tourism stakeholders who attended the successful networking session held in August at the Yarrawonga Mulwala Golf Resort. The event, which provided an update on the ‘Moments That Mean Everything’ winter marketing campaign, was a testament to the collaborative spirit of the region.
The session, hosted in partnership with Moira Shire Council and Berrigan Shire Council, offered an opportunity for local tourism operators to hear about the campaign's early successes and learn how they can get involved. The campaign is designed to drive visitors to the Sun Country on the Murray and North of the Murray regions during the cooler months, focusing on a sense of freedom, nostalgia, and joy.
Federation Council Mayor, Cr Cheryl Cook said it was fantastic to see the networking session hosted for local tourism operators and interest stakeholders.
“The networking session provided a valuable opportunity to share in the excitement of the 'Moments That Mean Everything' marketing campaign and other progress being made in our tourism service,” she said.
“The winter marketing campaign has proven to be a powerful way to showcase the unique experiences our region offers. It's a true collaborative effort, and its success is a direct reflection of our community's passion and commitment to tourism.”
Mayor Cook encouraged local tourism businesses to get in touch with Council’s tourism team to learn more about the campaign and future marketing initiatives.
"This campaign is not just about driving bookings; it's about building a stronger and more resilient regional visitor economy for everyone," she said.
“We encourage all local businesses who want to be part of this success story to contact our tourism team. We are here to support you every step of the way, and we look forward to working together to make our region the premier destination for visitors all year-round.”
For more information on the ‘Moments That Mean Everything’ campaign or to learn how to get involved, please contact Alannah Greenwood, Federation Council's Manager of Communication & Engagement, at alannah.greenwood@federationcouncil.nsw.gov.au.